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What I Learned Leading Communications During Major City Emergencies
Across my work in Aurora and Reno, I’ve supported communications during some of the most challenging moments a city can face—wildfires, floods, major public safety incidents, riots, and large-scale evacuations. Each situation was different, but a few lessons proved universal. Floodwaters rise beneath the Sierra Street Bridge in downtown Reno. Photo credit: Jason Bean/RGJ Speed matters, but clarity matters more In a crisis, people look to the city for immediate, reliable infor
matthewbbrown
4 days ago2 min read


How Journalism Shaped My Communications Career
My career began in local journalism, where writing on deadline, editing for accuracy, and capturing strong photos were part of everyday life. Those early years taught me how to tell a clear story, ask better questions, and understand what audiences truly care about. A journalist capturing a story through an interview. From the Newsroom to City Hall When I transitioned into government communications, those skills became the foundation for everything that followed. Whether draf
matthewbbrown
Nov 241 min read


Planning Public Events That Tell a Story
Over the years, I’ve helped plan a wide range of city events—from multiple State of the City addresses to community celebrations like Reno’s 1980s-themed downtown party in May 2018. What I’ve learned is that truly memorable public events do more than follow a schedule; they tell a story. A colorful mural that reflects community values and creativity. Leadership Events For leadership events, that story often centers on progress, challenges, and vision. My role has included sha
matthewbbrown
Nov 171 min read
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